K10 is displaying a red screen and is not recognized as k10 by computer

Hello,

I recently purchased a K10 at the FAB conference in Boston the other week.  When I plugged in my K10 it flashes white then goes completely red screen.  I have tried to force firmware mode by holding the boot button on plug in but it just gives off a whine and the screen stays black.  When I plug it into the computer it is not recognized as a k10 Unihiker but the device manager shows the image below.  I have tried to follow the re-imaging steps but cant get the comp to recognize the device and I am feeling stuck.  Any help is appreciated.